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Smart Citizens DMCC Digital Channels Privacy Policy


1. Introduction

Smart Citizens DMCC and its subsidiaries (“we”, “us”, “our”) are committed to protecting your privacy. This Privacy Policy explains how we collect, process, use, store, and share your personal data when you use our products, services, and related mobile applications (collectively referred to as the “Products”).

You can still use many Smart Citizens DMCC services without signing in or creating an account, such as browsing or using basic features.

Contact Us:
📧 info@smartcitizens.ae
📞 +971 50 798 3202


2. Scope of the Policy

This Policy applies to:

  • Smart Citizens Mobile Application

  • Other branded applications powered by Smart Citizens DMCC

For white-labeled apps or services operated on behalf of our clients, they control the personal data. Please contact them directly for privacy concerns related to those products.


3. Definitions

  • Personal Data: Any information that can identify an individual, either alone or in combination.

  • Personal Sensitive Data: Includes biometric info, communication records, health data, financial transactions, and precise geolocation.

  • Smart Devices: Hardware that connects wirelessly to a network (e.g., smart home appliances, wearables).

  • Apps: Mobile apps developed by Smart Citizens DMCC to control Smart Devices and connect with IoT platforms.


4. What Personal Data We Collect

4.1 Information You Provide Voluntarily
  • Account/Profile Data: Name, email, phone, username, password, nickname, profile picture, time zone, and language preferences.

  • Third-Party Logins: If you log in via a third-party account (e.g., Google, Facebook), we may receive your profile data from them.

  • Feedback Data: Email, phone, and the content of your feedback or customer service inquiries.

4.2 Information We Collect Automatically
  • Device Info: MAC address, IP, OS version, app version, network data.

  • Usage Data: App interactions, feature usage, clicks, downloads.

  • Log Data: System logs and exception errors.

  • Location Data: Collected when using location-based features (e.g., pairing with devices, geo-fencing via Google Maps).

4.3 Smart Device Information
  • Basic Device Info: Device name, ID, firmware version, activation time, upgrade history.

  • Reported Data: Varies by device. For example:

    • Smart cameras may collect images/videos.

    • Health devices may share BMI, weight, etc., with Apple Health (user-controlled via HealthKit settings).


5. How We Use Your Personal Data

5.1 Service Delivery

To provide and maintain our services (legal basis: contract performance).

5.2 Improve Our Services

For product improvement, safety, and analytics (legal basis: contract performance).

5.3 Non-Marketing Communication

To inform you of policy updates and important service-related changes (mandatory communications).

5.4 Marketing Communication

To send promotional content (legal basis: your consent). You can opt out at any time.

5.5 Personalization

To tailor content, features, and product recommendations (legal basis: your consent).

5.6 Legal Compliance

To comply with legal obligations and enforce our rights.


6. Sharing of Personal Data

We may share your data with:

  1. Service Providers: Hosting, analytics, payments, email services, etc.

  2. Business Partners: Smart Device providers and network operators.

  3. Corporate Events: Mergers, acquisitions, bankruptcy, or restructuring.

  4. Legal Requirements: Authorities, courts, or regulators.

  5. Subsidiaries/Affiliates: For business and operational purposes.

  6. Others with Consent: Only if you’ve agreed.


7. International Transfers of Data

We may transfer and store your data outside your country. Protections include:

  • EU Standard Contractual Clauses (GDPR Art. 46).
    Read more

You can contact us for more details on international data safeguards.


8. Your Rights Regarding Personal Data

You have the right to:

  • Access your personal data

  • Rectify inaccurate or incomplete data

  • Delete your data

  • Restrict or object to processing

  • Withdraw consent at any time

  • Port your data to another service provider (where applicable)

To exercise any of these rights, contact us at:
📧 info@smartcitizens.ae


9. Data Security Measures

We implement technical and organizational measures to protect your data from unauthorized access, loss, misuse, or alteration. This includes:

  • Encryption

  • Access control

  • Regular audits

  • Secure data storage


10. Data Retention

We retain your Personal Data only for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law.


11. Policy Updates

We may update this Policy periodically. We will notify you via:

  • Email: info@smartcitizens.ae

  • Prominent notice on our app or website